Maxymiser Eyes Germany

Released on = May 25, 2007, 1:20 am

Press Release Author = Maxymiser Ltd.

Industry = Software

Press Release Summary = With the largest population of internet users in Europe, the
German market is a key target for Maxymiser's multivariate testing and website
optimisation solutions.

Press Release Body = London, 25 May 2007, leading European website testing and
optimisation provider, Maxymiser will exhibit at the forthcoming ad:tech show in
Germany. Building on six months successful operation in the UK, Maxymiser is
preparing for an expansion into the German market in Q3 2007.

With the largest population of internet users in Europe, the German market is a key
target for Maxymiser's multivariate testing and website optimisation solutions. By
performing live testing on different creative and text content for websites,
multivariate testing can deliver significant uplift in website performance towards
any defined key metric.

Maxymiser will exhibit at ad:tech in Hamburg on 22nd-23rd May giving the German
market their first opportunity to meet the key players within the company face to
face and learn how the technology works.

Max Polyakov, Founder and COO, Maxymiser commented "We are excited to be exhibiting
at the first ever ad:tech event in Germany, these events have been productive in the
past and we hope that the Hamburg event will prove equally fruitful."

ad:tech is a free to attend event, full details and a registration page may be found
at www.ad-techhamburg.com. Learn more about Maxymiser multivariate testing for
website optimisation at www.maxymiser.com. Press demonstrations of the Maxymiser
product and high resolution company logos are available upon request.

About Maxymiser

Maxymiser optimises the effectiveness of any website's content and design to deliver
key metrics such as conversion and click through rates more effectively. Maxymiser
gives clear statistical proof of those combinations of content and design which work
most successfully in converting sales and delivering customers and those which fail
to do so. As a result website owners can refine and finesse content and design
offers time and time again to capitalise on strong performing features and remove
the weak.

Web Site = http://www.maxymiser.com

Contact Details = Press Contact

Alasdair Bailey
Senior Partnerships Manager
0131 220 1313

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